Our Story

Hey! It’s Laura here and I’m the founder of this exciting little brand called Sunreal Days.

I’m a lover to one and a mother of two. My family means everything to me and this brand wouldn’t be here today if I didn’t have the support from them.

The journey began during countless trips to my children's swimming lessons. I couldn't shake the feeling that there had to be a better solution for the post-pool routine. Even as they grew older, drying off efficiently & quickly remained a challenge. I scoured far and wide for a robe that was both cosy and absorbent - nothing plain or frumpy, as my young trendsetters wouldn't settle for anything less. It was clear to me: there was a gap in the market.

Alas, the “Towel Hoodie” was born. It’s and towel and a hoodie in one. I'm so proud to have created a completely unique product that's practical yet FUN! We have evolved so much since first starting the business in 2023 and finally we have been able to expand our collection into adult sizing and sand-free beach towels. Yay! Why should kids have all the fun? Now the whole family can feel snug and warm, whilst feeling confident and looking amazing.

When I’m not at home you can catch me down by my favourite beach walking my dog, enjoying the salty air and making memories with my family.

Thanks for taking the time to get to know a bit about us. We hope you love Sunreal Days as much as we do.

Laura x